Strategy

Growth & Diversification Strategy

Identifying New Growth Opportunities By Diversifying Your Business

Innovative technologies are constantly creating new business opportunities. However, these opportunities are often hard to identify, as it can be difficult to determine which technologies are valuable and which are simply “hyped”. Even after identifying valuable new innovations, companies often lack sufficient expertise to develop an efficient and effective plan to capitalise on them quickly, before the competition.

CamIn will help you identify new business opportunities by identifying technologies that can be quickly implemented to meet market demands and attract new customers.

84

The percentage of executives who agreed that innovation is important to their growth strategy.

53

The percentage of surveyed CEOs who ranked growth and diversification as their number one priority for 2020.

We work with our clients to avoid these common pitfalls of diversification strategies:

  • Pitfalls
    Failure to spot relevant innovations developed in unfamiliar industries.
  • Pitfalls
    Lack of awareness of market-pull factors that indicate new opportunities in adjacent industries.
  • Pitfalls
    Inability to quantify the attractiveness of a new opportunity.
  • Pitfalls
    Inability to identify lucrative business opportunities before competitors do.
We work with our clients to avoid these common pitfalls of diversification strategies:
  • 1

    Identify market demands

    Confirm what demands for new products and services exist at present and over the next 5 years in your current market and any new market segments that you plan to enter.

  • 2

    Identify game-changing technologies

    Confirm which quick-win technologies can address consumers’ demands for new products and services while being technologically future-proof

  • 3

    Identify new business opportunities

    Confirm which new technologies will enable you to enter specific markets or market segments.

  • 4

    Develop a scenario-driven roadmap

    Confirm how selected markets will develop over the next 10 years and determine the best path to becoming a leader in those markets.

  • 5
  • 6
  • 7

Our goals are to help you

Capitalise on your new products and services in the right market segments
Capitalise on your new products and services in the right market segments
Reduce your reliance on obsolete technologies by embracing superior alternatives
Reduce your reliance on obsolete technologies by embracing superior alternatives
Become and remain a leader in the market segment
Become and remain a leader in the market segment
Don’t take our word for it

Client Case Studies

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Would you like to hear more about how this solution can help you solve your technology challenges and capitalise on game-changing opportunities ?

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