Commercialising intellectual property (IP) can be challenging. Even before the commercialisation process can begin, it is hard to assess which markets will benefit the most from a completed product or service, and how best to monetise it.
CamIn will provide an objective and comprehensive assessment of the competitiveness of your IP and identify the most lucrative markets. We will also support your commercialisation efforts by anticipating and addressing common challenges.
Determining the competitiveness of your IP by benchmarking its most relevant aspects against other relevant IPs and establishing its unique strengths and weaknesses
Confirm which markets offer unmet demands that match your IP’s strengths and weaknesses
Confirm the market position and business model you should pursue to maximise the benefits of your IP’s unique strengths.
Confirm which additional technology assets you may need to develop internally or source externally to quickly capitalise on the identified business opportunities.
