Expanding portfolio into nanotechnology-based seed treatment solutions

THE CLIENT

Seeds SME

Region

European Union

 

Industry

Agrichemical

Division

Research & Development

THE CHALLENGE

The Client, a major international vegetable breeding company had achieved a leading position in the markets for multiple types of vegetable seeds. However, they were facing growing pressure from increasingly restrictive bans on certain types of chemical seed treatments, as well as their strategic need to improve their organisation’s performance regarding sustainability.

 

Our client sought to quickly gain a thorough understanding of the relevant aspects of nanotechnology, a complex and unfamiliar technology area, but one which has been growing in importance for applications related to seed treatments. They contacted CamIn for our help in developing the optimal strategy for their entry into this emerging seed treatment technology area.

5

experts assembled for

the consulting team

80

 technologies identified.

9

weeks project duration

THE SOLUTION

CamIn worked with the client’s R&D leadership team to understand their goals for this expansion of their technology portfolio and to define precisely the scope of our investigation, including the lower and upper size boundaries for the definition of nanoparticles. We then assembled a bespoke team of five technology and industry experts, including those with expertise in novel agrochemical formulations, environmental safety, and agrochemical product development. Crucially, we also sought experts in adjacent industry segments, particularly from the food science and pharmaceuticals sectors, to harvest the benefits of convergence science and to identify out-of-the-box enabling technologies unknown in agriculture.

 

Our project team performed a thorough, global investigation of all relevant technology sub-areas to identify, characterise, and evaluate nearly 80 individual technologies spanning the full range of technology readiness levels. By systematically analysing and quantitatively benchmarking these technologies, we extracted the most relevant insights and provided our Client with concrete recommendations on the most promising directions for potential investments and R&D work. Our recommendations also discussed potential risks associated with specific technologies, and the reasoning for selecting particular strategic directions.

THE IMPACT

Our work, delivered in the form of a comprehensive report and a series of workshops with the Client’s R&D leadership team, provided the Client with a strong advice on the next directions in the nanotechnology seed treatment area. Crucially, the work delivered previously unknown information and insights, informing the Client’s next steps in their technology innovation activities. The Client team’s project liaison noted that they were impressed with the way the engagement was managed, and especially by the quality of workshops, where CamIn’s project leadership team and selected experts directly advised the Client’s team and collected feedback during the project delivery process.

WOULD YOU LIKE TO LEARN MORE?

If you are looking to invest into emerging technologies, grow your innovation portfolio, and expand into new lucrative areas then we are ready to share our insights with you. Please connect with our Chemicals & Materials practice.

RECENT CASE STUDIES

explore

practices

follow us

legal

Cambridge Innovation Consulting is an ISO certified organisation with 27001:2013 (# 317252019) and 9001:2015 (# 317242019) certifications. We can be reached via email: info@camin.com. Our organisation is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, age, religion, gender, sexual orientation, national origin, or any other characteristic protected under local law, where applicable.

© 2020 Cambridge Innovation Consulting.